Managing your company’s social media accounts is fun and easy, right? A few posts here, a few “Likes” there, what’s the big deal? But are you sure you’re not falling victim to one of social media’s seven deadly sins?:
Twitter will have you believe that social media success is largely dependent on the amount of cute animals you post on a daily basis—@CuteEmergency’s 1.22M followers, for example—but there’s more to it. Check out “Harnessing the Social Power of Your Biggest Fans” to learn how your customers can help you achieve social media fame.