July 30, 2010

Did Apple Bite off More than they could chew? Another lesson in expanding your customer base

I know what’s really wrong with the iPhone 4.  I figured it out when I tried to solve my daughter’s Macbook issue.  Dramatis personae:     One […]
July 29, 2010

Musical Chairs – the Corporate Ink Version

Let me guess – the president of your company sits in the corner office with a view flanked by VPs and managers while everyone else is […]
July 22, 2010

Facebook friends at 4? Faux pas or the new norm?

I received a Facebook request from a four-year-old  this week.   That’s right folks, Brett’s four. Brett’s big sister (at the ripe age of 11) talks […]
July 20, 2010

If a Tweet Falls in the Forest…

I’m not a picky customer – especially when it comes to restaurant dining. I used to be a waitress, so I completely understand how much of […]
July 15, 2010

A Lesson From The LeBracle

Last week, LeBron James made a really solid PR move Seriously. LeBron James went and fixed himself up with a Twitter account. He’s opened a new […]
July 12, 2010

A Too Close Encounter With Customer Service

Six weeks ago, I spent four days in the hospital, after being on the wrong end of a close encounter between a minivan and a bike […]
June 29, 2010

Ah Michael, Say it Isn’t So…..

Today’s NY Times article on Dell’s latest hiccup has me wondering: was it worth it, Michael? I believed in you and what you built for two reasons […]
June 25, 2010

Capturing the attention of the (social) media

Didyou know that companies who blog receive on average 55 percent more Web site visitors than those who don’t?  How about this fact – video is […]
June 21, 2010

Facebook and Single Identity

Mark Zuckerberg founded Facebook from his Harvard dorm room on an interesting, if not charmingly naïve, philosophy: Our personal lives – and the entire world – would […]