May 20, 2020
Potcake Puppy Palace - Corporate Ink and the Community blog

Corporate Ink in the Community: Potcake Puppy Palace

As many of you know, I currently live in sunny Nassau, Bahamas. The island is known for its crystal-clear water, blue skies and tall palm trees. […]
April 20, 2020
Four-tips-for-engaging-influencers-and-reporters-blog-cover

Four tips for engaging influencers & top-tier reporters

Landing a big story tops many of our clients’ agendas – and why wouldn’t it? Being quoted or sourced by top-tier reporters and influencers strengthens brand […]
March 16, 2020

Working from Home Tips: The Do’s & Don’ts

With coronavirus impacting every part of our lives, a lot of us are doing our part in social distancing initiatives. For many of us, that means working from home (WFH). WFH has […]
February 7, 2020
three-ways-to-hook-your-next-big-story

Five-star Coverage: Three ways to hook your next big story

Picture it now… It’s Monday morning. Your company is making headlines in the Wall Street Journal. The article references your business as a leader in its […]
July 25, 2018

Why outsource PR? The missing piece to your marketing puzzle

Behind every great company is a great PR pro. Okay, we may have altered that old saying a bit, but it still holds true; a company’s […]
May 31, 2018

The components to a successful media launch: Before, during and after

One of the most exciting opportunities for a business’s growth and development is a successful media campaign, whether that’s around a product release, funding, an industry […]
May 22, 2018
paid-social

Identifying the right paid social platform

“Content is king.” Chances are, if you’re in marketing or PR, you’ve heard that phrase before, as it’s been imbibed by numerous marketers for years. Now, […]