March 18, 2011

Link Building for SEO: The Five Steps

Greg Hakim lays out the five steps of effective link building as part of a good SEO strategy.    
September 23, 2010

PR’s Full-Court Marketing Press – The Tradition is Dead

Is traditional PR dead? Back in the good ‘ol days (before I really even knew what PR was), public relations professionals were charged with one primary […]
September 2, 2010

Social Media: You’re Still Waiting?

  We’ve heard this one before:  “Having a social media program would be great, but I’m not convinced it’s an effective means of reaching my target […]
August 10, 2010

Are you a robot when it comes to social media?

Once you get the ‘social’ habit – it’s easy to overdo it. We’ve all seen the information robots; they’re Tweeting story after story, posting every little […]
June 25, 2010

Capturing the attention of the (social) media

Didyou know that companies who blog receive on average 55 percent more Web site visitors than those who don’t?  How about this fact – video is […]
May 5, 2010

Bribing for Blogs

Creating a corporate blog… sounds like a great idea, right?  Along with social media outlets Facebook, Twitter, LinkedIn and YouTube, corporate blogging is one of the hottest trends […]
February 17, 2010

What are you working for?

Have you ever sat at your desk procrastinating, pondering the point of all your hard work and long hours?  Some PR professionals (like me, I’ll admit) […]