roi of pr

Insight into the world of tech, marketing and PR.

March 9, 2012

What if We Never Write Another Press Release?

We talk about that a lot lately. Mostly to reinforce how much PR is changing – and what passed for ‘savvy PR’ doesn’t cut it anymore. […]
September 14, 2011

Is Brand the New #1 PR Goal?

Another one of our clients got sold this week. This time, it was healthcare IT client IntrinsiQ, LLC. That’s two so far this year, on top of […]