freemium

Insight into the world of tech, marketing and PR.

December 1, 2015

Freemium products still need premium marketing strategies

If you’re reading this while listening to music through a streaming audio service, then you’re probably more familiar with one of enterprise tech’s burgeoning concepts than […]
April 12, 2012

Freemium Marketing – Where Does it Fit?

Carol Meyers, the former CMO of freemium marketing champion LogMeIn just spoke to our quarterly gathering of marketing vps about creating an environment that makes freemium […]