Corporate Inklings

Insight into the world of tech, marketing and PR.

March 15, 2011

Mac and Cheese as News? Puh-leeze.

I was shocked to see Mashable’s recent article about Kraft enticing mac & cheese tweets. Hello Mashable: This ain’t newsworthy. It’s been done. For years. Granted, […]
February 22, 2011

Be Known or be Trusted: Fighting the Data Tide

Earlier this month, Cisco shared its predictions for a 92 percent compounded annual growth rate of worldwide mobile data traffic between now and 2015 –that’s 26 […]
February 18, 2011

RSA Conference 2011: Three Emerging Themes

George Robertson reports from RSA Conference 2011, and shares what topics are trending at the event.
February 16, 2011

Blurring Lines: Paid and Organic Search

Every company aspires to snag-and-sustain a Page 1 spot in strategic Google searches. But do companies with the biggest SEO budgets (and perhaps appetites for bending […]