Corporate Inklings

Insight into the world of tech, marketing and PR.

October 9, 2013

Google’s New SEO Guidelines: What You Need to Know

Since Google changed its Link Schemes guidelines on SEO a little over a month ago, the panic felt by PR folk has been apparent through blog […]
October 2, 2013

Social Media Science: 6 When & What Tips to Drive Social Engagement

A strong social media presence is essential to a strong marketing strategy – that’s nothing new. But there’s a secret to social media that many companies […]
September 12, 2013

Did That Innovation Consultant Really Tell Me to Think Inside the Box?

I’m not a fan of “think outside the box” – a saying that’s used and abused from boardrooms to Blue’s Clues. I cringe when I hear […]
September 6, 2013

3 Common-Sense Strategies to Highlight Marketing’s Sales Impact

Marketing should drive sales. Good marketers know this. Great marketers can prove it. HubSpot CMO Mike Volpe – who knows a thing or two about connecting […]