Corporate Inklings

Insight into the world of tech, marketing and PR.

October 13, 2014

CMOs As The New CEO: Love Your Inner Geek

If sales is a numbers game, marketing’s already joined it. It’s a major cultural shift, and it’s prompting CEOs and VCs from the South Bay to […]
September 19, 2014

Is Your App Design as Good as Your Web Site?

This week, one of the best web firms I know just told me that they’re getting out of web design, “because we can’t compete with the […]
September 18, 2014

3 Ways to Turn Pinterest Into a B2B Lead Gen Machine

When it comes to B2B marketing with Pinterest, the main idea is to drive quality traffic back to the company website, with the ultimate goal of […]
September 9, 2014

9 Lessons After 25 Years in the Business

Twenty-five years ago this week, I found myself out of a job. It wasn’t planned, and it turned out to be one of the best things […]