Insight into the world of tech, marketing and PR.

October 26, 2012

3 Cybersecurity Trends for 2013

As a security PR firm, we know that the cybersecurity industry is often defined by conflict – between convenience and risk, hype and genuine threats, or […]
October 5, 2012

Apple & the NFL: Customer Relations, the Right & Wrong Way

I’m first to admit that I know little-to-nothing about football other than to root for the Patriots as a Mass native, but who could ignore their […]
October 4, 2012

The 4 Toughest Issues for CMOs? Here’s 2 of Them

You’re not alone. That’s the silver lining from a recent event of CMOs, entrepreneurs and marketing-aware CEOs on the top pain points facings organizations today – […]
September 28, 2012

Nokia Learns the Hard Way: In 2012, Deception Isn’t an Option

As cameras started appearing in just about everyone’s phones (and pockets) and social platforms like Twitter gave a true 24-hour voice to the public, our world […]
September 24, 2012

Integrity and the Cowboy CEO

The other day, I had the chance to meet with one of our client CEOs, Fred A. Brown. He’s not what I would call a ‘typical’ […]