Insight into the world of tech, marketing and PR.

September 23, 2019

PR and Marketing Strategy: Don’t Let Your Plan Block the Path to Success

“In preparing for battle I have always found that plans are useless, but planning is indispensable.” ― Dwight D. Eisenhower As a career PR and marketing […]
August 27, 2019

What do 200 CEOs Know – And What Does It Mean for the Rest of Us?

Last week, 181 of the world’s most highly compensated CEOs decided that profit is no longer enough. Why? Because they’re scared. They also see an opportunity. […]
March 1, 2019

New Guidebook: Shorten the Path to Relevancy

In our latest B2B marketing & PR guidebook, we discuss the ever important topic of relevancy and how to strategically build it into your programs. The […]
February 18, 2019

7 Ecommerce Forecasts for B2B Marketers

Some of the most interesting ideas at the recent annual ecommerce summit by MITX should be food for thought for B2B marketers: About how branding is shape-shifting; The […]
September 21, 2018

Paid social – is it working?

So, you’ve set up your paid social media campaign – you’ve identified the right platforms for your audience and goals, revised several rounds of ad copy, […]
July 30, 2018

Be the best from anywhere: Three tips for remote working success

In May 2018, CNBC reported that 70 percent of people around the globe work remotely at least one day a week. Statistics like that don’t indicate […]