Category Archive for "Market Expertise"

Emerging payments & the future of fintech (Podcast)

Silicon Valley is teeming with fintech startups aiming to disrupt the payments and banking ecosystem. John Costello gives up hosting duties to share…

How Does The Zipcar Acquisition Improve Avis’ Brand?

Zipcar is the best of both worlds for young professionals living in Boston – the convenience of a car without the sky-high…

3 Cybersecurity Trends for 2013

As a security PR firm, we know that the cybersecurity industry is often defined by conflict – between convenience and risk, hype…

Integrity and the Cowboy CEO

The other day, I had the chance to meet with one of our client CEOs, Fred A. Brown. He’s not what I…

The Power of 10 Minutes in a Dreamforce Keynote

We work with companies that are often way ahead of the market. Sometimes – through vision, smarts, passion and persistence – our…

4 Jobs, But Not 4 Ever: What it Means for Employers

I’ve been thinking about four high-performing newly-minted workers and the choices they’ve made. It’s a telling picture – and may be a…

Tenable Raises $50 Million

Big congratulations to our client, Tenable Network Security, on today’s announcement that it raised $50 million in A-round funding from Accel Partners.…

B2B: More like Person to Person

Social media was one of the few things I had a handle on when I started at Corporate Ink about three months…

12