If you have a Twitter account with a dwindling list of influential followers, read up.  There’s a lot you can learn from reality TV stars who have no trouble courting a Twitter audience of millions.

The success of reality TV has turned its stars into social media powerhouses. What is it about shows like American Idol and others that we find downright endearing? Why do millions of loyal viewers tune in on a weekly basis, and follow the personalities on Twitter? Here are three ideas to borrow for your own social media efforts, from the shows we love to hate:

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