Are your prospects finding you online?

Marketing is about more than thought leadership and brand visibility.

It’s about search, time-on-site and conversions – and using the website and online content to nurture warm leads – and ultimately drive a shorter time-to-close.

SEO is crucial to the lead-generation process. 46% of daily searches are for information on products and services, and 70% of links that users click on are organic.

If you’re like many of the companies that we work with, there’s a major opportunity to be found online more often and widen the sales funnel. That’s why we focused our latest market brief – Capturing Page 1: A Case Study in Organic Search – on SEO.

The brief details how we took a company with a previously non-existent SEO strategy and put them on a path to success. It’s filled with tips and strategies – both practical and advanced – for getting started, powering an ongoing program and ultimately winning online.

So whether you’re just getting started with SEO, or want to take your online marketing program to another level, this brief is for you.