Corporate Inklings

 

China and the next frontier of business travel

China and the next frontier of business travel
Posted by Gil Haylon

This may be a critical year for the business travel space worldwide, as the market demographics are shifting rapidly. According to a…

A matter of trust: Building agency partnerships across the globe

A matter of trust: Building agency partnerships across the globe
Posted by Erin Caldwell

Corporate Ink specializes in global expansion services, both for companies entering the U.S. and those expanding beyond American borders. We recently contracted…

Here’s the definitive answer to picking agency vs. in-house life

Here’s the definitive answer to picking agency vs. in-house life
Posted by Melissa Nazar

Spoiler alert: I won’t be giving you the definitive answer to the agency vs. in-house question in the next 700ish words. Sorry…

Holiday shopping isn’t what it used to be: What we learned in 2015

Holiday shopping isn’t what it used to be: What we learned in 2015
Posted by Abbie Holmes

Last year, we experienced an incredibly abnormal holiday season. Between unseasonably warm weather, an oddly quiet Black Friday, prolonged holiday deals and…

Five reasons you should go to grad school for public relations

Five reasons you should go to grad school for public relations
Posted by Rebecca Liudzius

In the summer of 2013, I had to make a choice. As a rising college senior, I needed to decide if I…

Is your mobile strategy to just “phone it in?”

Is your mobile strategy to just “phone it in?”
Posted by John Costello

In the early 20th century, the ubiquity of the Model T made it a necessity for businesses to have roadside billboards. At…

The year in review: 15 Corporate Ink milestones

The year in review: 15 Corporate Ink milestones
Posted by James Roselle

The year was a successful one for Corporate Ink. We’ve grown our team, had opportunities to work with exciting companies across a…

From TV to PR: How to help reporters help you

From TV to PR: How to help reporters help you
Posted by Jecoliah Ellis

When I was a television reporter, I barely had time to take a five minute coffee break, and “lunch” was not in…

Modern Supply Chains: Four Ways Millennials Have Changed Everything

Modern Supply Chains: Four Ways Millennials Have Changed Everything
Posted by Abbie Holmes

It seems like everyone is talking about millennials – still. For the past few years, marketers, journalists and brands have been intrigued…

Freemium products still need premium marketing strategies

Freemium products still need premium marketing strategies
Posted by John Costello

If you’re reading this while listening to music through a streaming audio service, then you’re probably more familiar with one of enterprise…

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