Erin Caldwell

Insight into the world of tech, marketing and PR.

April 24, 2017

Marketers: Why aren’t you changing the world yet?

Marketers: It’s time to take up the mantle of societal change, and use our skills to make the world a better place. Here’s how.   Sometimes […]
December 20, 2016

Predictions 2017: Globalization is here to stay

For years, the world has been shrinking, and I’m not just talking about the polar ice caps (we’re laughing through our tears at that one). I’m […]
October 3, 2016

Coming to America? Don’t underestimate the marketing investment required for success

With hundreds of companies crossing the Atlantic every year to test the business waters in the United States, it’s hard to identify exactly what the keys […]