Insight into the world of tech, marketing and PR.

May 27, 2011

Visible Masses of Water Droplets

As Wendy Schuchart @CIOMidmarket pointed out last week, IT’s list of overused buzzwords has a new #1 offender: cloud. Here’s the IT company’s dilemma: embrace the […]
May 23, 2011

Marketing and PR Lessons from the New York Jets

The New York Jets came up just short again – and we’re not talking Super Bowl this time. The Jets were a finalist for the “best […]
May 18, 2011

How to (Almost) Become the Next Lady Gaga on Twitter

Apparently, Lady Gaga just hit a social media milestone: 10 million followers (or, little monsters, as she likes to refer to them). My follower count seems […]
May 16, 2011

He’s Just Not That Into You or Why Companies’ Social Networking Can be Like a Bad Date

I just read an IBM survey about what companies expect when they embrace social media – and guess what:  It’s a whole lot different than what […]