Insight into the world of tech, marketing and PR.

December 17, 2010

Customer Intimacy: New Leaf or the Latest Fad?

Regardless of the motive – new customers are hard to come by or loyalty deserves to be rewarded – many companies are putting “customer intimacy” at […]
December 16, 2010

WikiLeaks: Marginalizing the Enemy

Forget about whether Julian Assange is right or wrong, sick or visionary. He’s definitely on the wrong end of the power game these days, and there’s […]
December 15, 2010

The Enemy of My Netflix Is My Enemy

Netflix, Time Warner, and Comcast all helped me realize that I don’t need cable anymore. Here’s how it happened. A few weeks back, Netflix’s server went […]
December 3, 2010

Stupid billboard – or key differentiator?

Every day on my way to work, I pass a big billboard for St. Elizabeth’s Hospital. Included on this big billboard is a big digital clock […]