Insight into the world of tech, marketing and PR.

September 28, 2010

A Good Story? Priceless.

Some people say that media placements doesn’t count as much as it used to. They’re wrong. Everything I do every day shows that media – when […]
September 23, 2010

PR’s Full-Court Marketing Press – The Tradition is Dead

Is traditional PR dead? Back in the good ‘ol days (before I really even knew what PR was), public relations professionals were charged with one primary […]
September 10, 2010

Ready To Tumble?

Businesses love social networking sites.  B2B’s and B2C’s have set up shop all over the former college-kid clubhouse known as Facebook, and Twitter – once just […]
September 2, 2010

Social Media: You’re Still Waiting?

  We’ve heard this one before:  “Having a social media program would be great, but I’m not convinced it’s an effective means of reaching my target […]